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Summary of blog marketing - 2 week series
By Mike | September 2, 2007
First a great big tip of the hat to Dr Mani. I have really enjoyed all of his posts on his “2 Weeks To Launch Your Blog” series. Great content and a must read. Check it out at his blog Money, Power, Wisdom.
Not very much to add because over a series of posts Dr. Mani has covered all that I can think of and a few I have been misiing. (Mainly because I am cheap and tend towards free traffic rather than spending money to drive it for my blogs.)
Two items I would like to expand on though. Viral reports and your own blogroll.
First I use viral reports in lots of aspects and had never really thought about using a series of blog posts combibned onto a viral pdf to drive traffic. Should have after all one of my favorite books is nothing more than a compilation of blog posts from Seth Godin - “Smaill is the new big.”
Everyone that does not know where to get an ethical bribe for your email capture offer here is the answer.
Second was his section on your blogroll. I do swap links on occasion but if the blog is for marketing I am very careful about watering down my message and allowing people to leave except through links that benefit me. Be careful with this one and think about what you give up versus what you get.
Once again props to Dr Mani for a great series and I would recommend that everyone that is blogging or looking to start a blog go over to his blog, read it carefully, take notes and finally don’t forget the most important step - TAKE ACTION.
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