Finding content from your stats
Well I got side tracked (must come from being old and bald) from expanding on the topics that Nicole Dean brought up while guest blogging at Mike Paetzold Recommends last month. Then again it may be I got side tracked with the Keyword Call and getting the preparation done for the WordPress SEO Call next Wednesday. (Make sure you get signed up – hint, hint).
One of the ways to find topics for content is using your stats and Nicole gave some good ones but missed my favorite – MyBlogLog.
What I like about MyBlogLog is they will give me the search phrase and the search engine for my visitors. You can often mine this information and by paying attention to exactly how they found you.

There is a section of my traffic for today on this blog. Most of these topics show up quite regularly. A few of the topics that show quite regularly from this list are
- How to add Aweber form to your blog
- Anything about Google trends, insights and WonderWheel (Not on the list today but shows quite frequently)
- Anything about linking your blog to your website or making your blog look like your website
Going through the full list each day will give you a lot of different ideas and it is especially important when you see Google showing keyword searches that you have not targeted.
If you see traffic coming to a page that mentions a keyword phrase that is a very small part of the whole post and it happens more than once then those are a perfect topic to target as there must be no real competition for that term and Google is hard pressed to find a more relevant page.
Those topics can be golden and though most don’t get huge volumes of traffic you are likely to get the lions share of what is there and it will come consistently.
Make sure you have signed up for the free WordPress SEO Call next Wednesday at 7 pm.
About the author
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Mike Paetzold got started blogging in 2003 and has become an expert on using WordPress. He has become known as The WordPress Guy. After being an under ground niche marketer using his blogs he has surfaced to share some of the ways he uses blogs to enter various niches profitably. |
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8 comments
R.Brian Burkhardt on September 15, 2009 at 4:21 pm
My best blog posts content have been found by using this strategy. This works but it takes time.
.-= R.Brian Burkhardt´s last blog ..SCI Eden Memorial Park| Human Remains thrown out like trash-YourFuneralGuy =-.
Lonnie Minton on September 15, 2009 at 5:00 pm
Must just come from being old Mike. I and old but not bald and I still get sidetracked. In any case pretty neat tip. Would never thought of looking at the stats to see if I could get ideas for content.
.-= Lonnie Minton´s last blog ..Stop Promoting Uninteresting Products =-.
Joel Osborne on September 15, 2009 at 5:25 pm
I love looking through my stats. A lot of the time I could never have thought of the keywords some people use to get to my site. But now I can easily tell what people are looking for to expand on the information on my site.
.-= Joel Osborne´s last blog ..The Abundance Stimulus Pack =-.
Andre Arnett on September 15, 2009 at 6:42 pm
This is a very good tip and one I have totally missed out on. And the surprising thing is I look at those stats like every day. Will start paying much better attention. Thanks.
.-= Andre Arnett´s last blog ..Internet Marketing Done The Right Way =-.
Luca on September 19, 2009 at 8:07 am
I love checking stats as well – sometimes get sidtracked by them and spend to much time analyzing. I’m not using MyBloglog so this is a great tip – will check it out and add it to my IM toolkit
.-= Luca´s last blog ..How To Add An Opt-In Box To Your Blog Using Aweber =-.
Doug Champigny on September 19, 2009 at 6:45 pm
Being younger and still having way too much hair (
) I can suggest you take it one step further, Mike…
You’re already getting traffic from these keywords, so rather than focusing just on them, once a week or once a month plug them into the Google keyword tool and see which related terms are getting a lot of clicks without too much competition. Since Google loves site with themed content, it helps there by giving content they already see as related, and it helps you draw more streams to content you’re already getting traffic for.
And as you said, MyBlogLog is the place to get the info – their weekly & monthly reports are priceless!
.-= Doug Champigny´s last blog ..Position Your Internet Marketing Biz For The Economic Recovery =-.
rosie on September 20, 2009 at 5:49 pm
Oh, I don’t know Mike, old is relative. Besides I am convinced that blogging will keep us young. Thanks for the tip.
Earl Netwal on September 21, 2009 at 10:24 am
I used to check MYBLOGLOG regualarly, but have kind of dropped off a bit. Now I have a more concrete reason to look. Appreciate your suggestions and Like what Doug had to add as well.
.-= Earl Netwal´s last blog ..Content Generation Tool =-.