How often should you post to your blog?
This has been a fun week because the topics I have been covering do not have a single perfect answer. You can not answer any of these questions and say this is it…
- How long should your blog post be?
- How long should your blog post title be?
- How often should you post to your blog?
The last question is the one we will address today but like the others there is no perfect right answer for everyone.
A lot of it goes back to your initial keyword research. You should have an idea of how competitive the keyword phrases are that you are trying to rank for. The more competitive usually the more often you should be posting to build your keyword tree and create good site structure.
The big thing with posting is that as a general rule the more often you post the more traffic you generate. A lot of really high traffic blogs post more than once a day some 7 -10 times a day.
Others post just once a week but they do it every week. Consistency helps because people get in the habit of coming back in that time frame.
If you are starting a new blog posting at the minimum every day, preferably a couple of times a day is a good idea to get some traction going. Once you do then posting 3 – 5 times a week would be a good schedule.
You really need to find out what you can comfortably do and quality content is always the key. Posting once a week with a quality post will help you much more than trying to post schlock (technical term 
) 5 times a week.
Post consistently at the pace that works for you to generate quality content and don’t worry about how often that is just that you supply quality information.
About the author
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Mike Paetzold got started blogging in 2003 and has become an expert on using WordPress. He has become known as The WordPress Guy. After being an under ground niche marketer using his blogs he has surfaced to share some of the ways he uses blogs to enter various niches profitably. Get the details at Profitable Blog Steps |
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6 comments
Doug Champigny
Twitter: Mentoring4U
on December 3, 2009 at 8:21 pm
You’re the perfect blogger to comment on this, Mike – of all the marketers I know personally, you hold the record for being consistent in your posting, and I’ve never seen you use fluff yet under any condition – congrats & kudos – keep up the herculean efforts!
Doug Champigny´s last blog ..A Must-Have Internet Marketing Training Resource – Good Thing It’s Free!
[Reply]
Brett McEllhiney on December 4, 2009 at 3:53 pm
Thanks for the tips Mike,
While I know there is no perfect answer to this questions, your tips have definitely helped clear some things up. I know of some bloggers who only post 2-3 times a month, but yet still seem to draw a tremendous amount of traffic when they do. Guess that shows that the quality and keyword research is much more important than the quantity.
Brett McEllhiney´s last undefined ..If you register your site for free at
[Reply]
Andre Arnett on December 4, 2009 at 5:27 pm
You are so right about being consistent and posting good content can make a difference on your blog. I generally try to do blogs of between 3-700 words and try to make it good quality content that people will want to read and send other readers to. And you are a great model of consistency to follow as to a schedule for blogging.
[Reply]
Earl Netwal
Twitter: EarlNetwal
on December 7, 2009 at 1:26 pm
I am thinking about changing how I do blogs, and rather than try to write posts every day or so, switch to dedicating one day a week to writing the coming weeks posts for my blogs. I may also get rid of at least one of them to improve my focus. I’m hoping that will improve the quality and flow of my blog posts. Wondering if you have any comments on this plan.
Earl Netwal´s last blog ..Using Google and all they offer
[Reply]
Mike Reply:
December 7th, 2009 at 1:36 pm
I think that is a good idea to get your posting more focused and more regular.
[Reply]
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