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« Niche research - step one | Home | Posting to your blog - step 3 of How to have a profitable blog »

Setting up your blog - step 2

By Mike | April 15, 2008

Yesterday we discussed how to find your niche or topic for a profitable blog. The next step is to get your blog up and running.

Now there are a variety of choices to get a blog some free some paid but if you are serious you really need to have a blog on your own domain. If you have a Cpanel server hosting account with Fantastico this is a point and click set up.

The problem is that if you stop there you would be better using a free service like MyCCBlog with the proper plugins already installed.

At the very least you will need the following plugins if you are using WordPress.

Now there are a ton of others but these are the absolute minimum that you need to make your blog friendly for the search engines.

There are a few other things you need to do to improve your blogs effectiveness. Next is to use custom permalinks.

This allows you to change links that look like

http://mydomain.com/?p=122 to
http://mydomain.com/category/postname.

This gives you more places to have keywords to get you ranked for the keywords that you generated for your blog posts.

Next you will want to change and tweak out your theme. This way you can customize the look of your blog. Appearance counts. If you go to a site and it is the standard Kubrick theme .

Image1

 

Compare that to the look of this blog. There are thousands of Kubrick’s floating around and when I see one I am usually gone.

Now there are a lot of other plugins that you can add to your blog to make it do just about anything that you might want.

For example - podcast, video, contact forms etc.

If you need help doing things like installing WordPress, upgrading WordPress, adding plugins and adding themes check out WordPress Made Easy.

Next step is creating your posts.

As always your comments and questions are welcomed.

Mike Paetzold

Saturday at 2pm edt I will have a free teleseminar on Step One that will expand what has been offered here. You can call in or listen on the web. Details are available at Profitable Blogging - Step One.

If you enjoy the information here you can buy me a coffee.


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    • One Response to “Setting up your blog - step 2”

    1. Chuck Bartok Says:
      April 15th, 2008 at 7:13 pm

      Another straightforward easy to understand Tutorial. Thank you Mike.
      I appreciate your honest appraisal and training

      Reply - Quote

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