How to monetize your blog?

Saturday, July 21st, 2007 at 11:00 am

Monetizing your blog [ 2:45 ] Play Now | Play in Popup | Download

Going to start adding in the questions that came fom the call I did on July 5th. This will be the first of a series. You can listen to the whole 1-3/4 hour call at The Call Replay.

Today’s question is another frequent one. Was asked in multiple forms on the call but the gist of it is -How can I monetize my blog?

There are quite a few ways to do this but most fall into one of four categories.

Contextual advertising – Primary amongst this is Google Adsense. Add your code and the big G will deliver relevant ads to your site. If people click them you get paid so much per click. There are numerous others like Yahoo Publisher Network and many others.

CPA networks – CPA stands for cost per action. These are quite often lead generating items. People like mortgage brokers will pay x amount per lead that fills in their form. Depending on your topic this can be a lucrative way to generate income to your blog.

Affiliate networks – This is one I use quite often. You get a percentage of the sale for each person that buys a product from your recommendation. If you use this properly it can be a good source of revenue.

3rd Party Advertising – This can be done directly with someone paying you to have their ads on your blog or using a variety of networks available that find the advertisers for you.

Personally the best in my opinion is affiliate products or CPA because with the proper content even minimal traffic can generate you revenue. The other two depend on you having a fairly high traffic flow.

If you have questions or comments feel free to post them or for questions you can click the survey box at the top.